Parkmobile is transforming the way we park vehicles. Recently acquired by BMW Group, Parkmobile has long been an innovative leader in the app-based parking industry, currently offering the largest network and most comprehensive solution in the nation. But getting the public to adopt a whole new paradigm is tough, and that’s where Polymath stepped in.
Through two animated videos, targeting B2B and B2C audiences respectively, Polymath sought to educate viewers on how Parkmobile products address their needs and make life simpler. The animations are friendly, fun, and capture a high-quality feel that fits the brand’s position in the marketplace.
These videos (see the other here) are helping to fuel Parkmobile’s dramatic success. Get the app, and look out for it in your city.