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‘Storyselling’: The Art & Science of Connection

Storytelling is a critical tool for brands who aim to create meaningful connection with audiences. If you want your message to be “sticky,” here’s how you do it.

A Year for the Books

It’s 2020, so we’re looking back to review the highlights and crunch the numbers on our year that was. In our sixth year as an agency, our “Polymathletes” spent more than 22,000 hours bringing our partners’ visions to life—creating ultimate impact for their people, their clients, their customers, their donors, and their fans. At a…

Standing Out in A Crowded Marketplace

Just over twenty-one years ago, several students gathered in a friend’s garage to incorporate their nascent search technology project. No human had yet uttered the phrase “google it.” And it was only fifteen years ago that a kid at Harvard launched “thefacebook.com” to help fellow students build their friendship network. It’s amazing to consider how…

Immersive Experience Rules at SXSW 2019

It’s 2026. Hundreds of tiny sensors are observing your every gesture, and microphones are listening to your every command. The things around you respond like a robot orchestra as a virtual assistant feeds you personalized advice on everything from health and wellness to financial planning, all in real time. You head to a restaurant where…

Building the Jerusalem Podcast

Our team is in the midst of one of our most fascinating projects to date: building a podcast on the ancient city of Jerusalem. Last summer and fall, we traveled to Israel to plan, craft, and record content for the Philos Project’s upcoming auditory journey of the Holy City’s fascinating history. Jerusalem is indisputably among…

The Death of Desktop

It may be too soon to declare the desktop dead, but for marketers it may as well be. If you are still building digital marketing creative primarily for desktop, you’re likely either irritating your customers or failing to reach them entirely. There is one caveat: if you are a B2B company and you are primarily selling…

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